news 2023 4 min read

disguise brings the future of entertainment to ISE 2023

disguise brings the future of entertainment to ISE 2023

We're giving showgoers a glimpse at the future of entertainment as we'll be demoing our end-to-end integrated platform for realising the most complex creative visions across live events, location-based experiences (LBX), broadcast, virtual production and brand experiences.

At booth 5J300, we will unveil EX 3, our soon-to-be-released video playback solution for pixel-perfect location-based experiences. Attendees will also get the first look at our next-generation IP-VFC card, designed to deliver 4K 60p video-over-IP content on a massive scale with minimal latency; as well as see new applications in our disguise Cloud platform tailor-made for the M&E industry.

The booth will feature a 8 x 4 meter LED virtual production stage built with partners ROE Visual and in collaboration with ARRI, with dedicated demo pods showcasing the platform in action across our main market verticals. Attendees can watch exclusive demos and speaker sessions, as well as get up close to the technology powering thousands of shows and production environments for the likes of Ed Sheeran, Eurovision, Motley Crue, the Al Wasl Plaza in Dubai, Amazon Prime, Netflix, NBC, Discovery, Verizon and ITV. 

“Our goal is to make your vision a reality,” says Fernando Küfer, CEO at disguise. “Whether you work on live events, location-based experiences, broadcast, corporate xR, or virtual production, disguise offers the most advanced, intuitive, and collaborative way to control your visuals and deliver them to perfection.”

Book a meeting with us at ISE


Products previewed at the disguise ISE booth will include: 

EX 3the new video playback and pixel mapping solution designed specifically for location-based experiences and fixed installations. Harnessing the power and scalability of Designer, disguise APIs and disguise Cloud to suit the needs of a wide range of applications and experiences.

IP-VFC – the next generation of our VFC cards enables a single ST 2110 video signal at up to 4K 60p with minimal latency. The IP-VFC card enables users to produce real-time video with more colour information, without the need for external conversion to take place further along the production chain. It will also help deliver larger, more interactive experiences than ever seen before, and is now shipping.

DesignerTried and tested in the high stakes environments, Designer is an advanced production software enabling a wide range of clients across broadcast, film, TV, experiences and shows to deliver pixel-perfect results. At ISE, we will be showcasing newly-launched disguise APIs, which allow users to build their own tools on the platform – opening the door to more tailor-made solutions in a connected ecosystem.

disguise Cloud - The first end-to-end collaboration ecosystem designed for media & entertainment enabling a connected, streamlined workflow for your 2D and 3D projects. Our latest Cloud update includes previz capabilities allowing for client preview and greater collaboration via a simple, shareable link. Don't miss out the exclusive invite code you can get directly at the stand.

gx 3 - the most powerful and versatile disguise hardware to date for live entertainment, our gx 3 server unlocks new potential in generative Notch graphics such as facial tracking, simulation and buffer effects or even AI backgrounds for IMAG thanks to advanced GPU processing capabilities.

Broadcast solutions - We will also showcase the latest release of our cloud-native broadcast solution, Porta, an easy and intuitive control system for the playout of data-driven Unreal Engine graphics which now also integrates with all leading Newsroom systems and is powered by the px render hardware, specifically designed for broadcast production.

“These latest updates to our technology platform will open doors for even more spectacular shows, applications and experiences powered by disguise. No matter how big or small the project is, disguise can help deliver every pixel to perfection with a reliable system that incorporates cutting-edge technology."
Raed Al Tikriti, disguise Chief Product Officer

If you would like to learn more, come see the disguise booth at stand 5J300 in Zone B. Book a 1:1 meeting with us to see the future of visual entertainment in action.

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